UMELECKÉ KOVÁČSTVO

Currently the most famous blacksmith in Slovakia, Andrea Kosecová, approached me a few years ago with a request to create a logo and website that would present her workshop and artistic blacksmithing activities.

Logo design

GOAL AND DESIGN

In the logo I wanted to capture the long-standing tradition and craft passed down from generation to generation. The result is a personal emblem that, in addition to the initials, also contains the main symbols of the blacksmith’s craft: anvil, tongs and hammer. The calligraphic font in the logo, the rough style of the lines and individual elements emphasize the handmade and artistic character of the craft. Gold and black colors reflect the glow of fire or red-hot iron and coal, which are an integral part of this craft.

RESULT

The resulting logo has character and feels authentic. It supports a personal brand and many years of craft experience. The logo is used across various media, whether in the form of business cards, T-shirt prints, or even in a simplified form as a label for marking and identifying finished products.