enensksk

GOLDSUN

I prepared a redesign of social media banners for GoldSun, a company offering a wide range of children's clothing, toys and accessories. By setting a new visual communication style, I wanted to achieve a consistent design across different media, which would increase the credibility of the brand and improve communication towards the customer.
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GOAL AND DESIGN

The new design was designed to increase brand recognition across various social media platforms with an emphasis on visual coherence and simplicity. The main element was high-quality product photos that stood out of a clean background, where a golden element was incorporated – the GS initials enlarged several times. This element provided great variability, highlighting the playfulness of the brand.

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RESULT

The banner redesign resulted in a more effective visual solution that includes a unified color scheme, modern typography and high-quality product photography improving clarity and communication. The design is not only aesthetically appealing, but also functional, what increases its effectiveness on platforms like Instagram and Facebook. The result is stronger visual identity for the brand supporting its growth and long-term presence on the market.

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